With high youth unemployment rate in Europe (up to 25% in countries like Spain and Greece)... young educated millennials are forced to be creative. Add a longing to pursue a well-lived life and a higher level of mobility than previous generations, and it's not surprising to find a niche of them moving to less developed countries, to set up a (local) business there. At a fraction of the European and in a far less developed market, those new emigrants are at once creating an adventurous life while achieving feasible business goals.